Pegasus Marketing and Communications
Writing & Editing  |  Marketing & Social Media |  Press, PR & Event Support
Effective communication is innovative, captivating, informative and entertaining. The goal of communication is to engage and then motivate your audience — human or horse, novice or expert.   

Specializing in the equine industry, Pegasus Marketing provides integrated strategies for communications, marketing, and public relations.  Services include:
  • writing, editing, consultant (articles, books, press releases, blogs, email newsletters and websites)
  • public relations and event management
  • new product support and promotion
Download the full list of Pegasus Marketing services (PDF) here. 

Pegasus Marketing's principal, Sarah Blanchard, is an award-winning writer, teacher, instructor, coach and horse show judge, and the author / co-author of three books published by Howell Equestrian Library.
Jump with Joy:  Positive Coaching for Horse and Rider  (2008) The Power of Positive Horse Training: Saying Yes to Your Horse (2005) Carriage Driving: a Logical Approach to Training through Dressage (with Heike Bean, 1992, 2004)
Jump with Joy
 Positive Training
 Carriage Driving
Comments from readers:

"I've been searching for a book that could really help me with my position and help my green horse gain confidence, this is it!"

"Very readable, clearly presented and correct! Should be in every owner/trainer's library."		 "She's packed a tremendous amount of insight into this book ...delivered with common sense and a touch of humor. ...Store it in your tack room and learn to say yes, not no. -- The Chronicle of the Horse

Comments from a reader: "What a wonderful book...great reference tool and morale builder when you and your equine partner hit a roadblock." 		"A book that will take the most novice beginner and permit him or her to progress to any level of driving with a clear understanding of how and why things are done." -- William E. Miller, M.D., President, American Driving Society

Comments from readers: "The modern bible for training the driving horse." "Highly readable, well illustrated." "Everyone in driving knows how great this book is."

Sarah is the editor for Carolina Hoofbeats magazine, writes a monthly column on dressage and combined training, and also blogs on the business of horses ("Sarah's Post") at www.carolinahoofbeats.com.

She founded Malama Lio, the Hawaii Horse Journal, and was its publisher and editor from March 2008 through February 2011.

Her business background includes an MBA with emphasis on marketing; a BA in English; and  more than twenty years in corporate marketing, facilities and sustainable operations management, website development, mainstream journalism and niche-market editing.

Sarah Blanchard
Pegasus Marketing & Editorial
4709 Chickapay Drive, Raleigh, North Carolina   27610 
 919-266-2433   sarah@pegasus-marketing.com
cell: 808-640-6466
 updated 12/28/2011